KIT:BAG by Christopher Raeburn

Every year millions of football kits are purchased by professional and amateur teams alongside countless fans globally. Each kit worn holds priceless memories, hopes and dreams and yet at the end of the season, those kits are often discarded, passed on or sold to make way for the next season’s design. KIT:BAG aims to provide a fun, responsible way to keep kits in circulation in an entirely new guise. This motif of deconstructing, reimagining and re-storying the garments and objects that make up the tapestry and backdrop to our shared heritage and culture, stays true to Christopher Raeburn’s circular design principles of 'RÆMADE, RÆDUCED, RÆCYCLED’. 

Founded in 2009, the RÆMADE ethos in particular has pioneered the reworking of surplus fabrics and garments to create innovative and functional pieces. RÆMADE items have been created by taking existing surplus materials, products and artefacts and reworking them into completely new products. Each KIT:BAG has been constructed from an original football kit at the RÆBURN Lab, East London. Each bag is entirely unique and uses only authentic details and recycled materials.

Christopher Raeburn further explains his provocation to the industry with the KIT:BAG: “There’s nothing for sale, this is a completely transparent concept that we want to develop through the season. At every stage of the journey, we’ll explain more about the process. We’ll be testing, learning and developing and if you want to be part of that journey, please stay tuned.”